Cookie Policy for Biosera
Effective Date: 31-05-2025
Last Updated: 31-05-2025
Biosera (“we,” “our”) uses cookies and similar technologies on its website to ensure proper functionality, analyze traffic, improve user experience, and deliver personalized content or advertising. This policy explains the types of cookies we use, their purposes, and how you can manage your preferences, in accordance with the GDPR and CNIL guidance.
1. What Is a Cookie?
A cookie is a small text file placed in your browser or on your device when you visit a website. It stores certain information (preferences, session data, etc.) to enhance navigation.
2. Categories of Cookies We Use
A. Strictly Necessary Cookies (Always Active)
These cookies are essential for the site to function and for security purposes. They do not require your consent.
| Cookie | Duration | Description |
|---|---|---|
| wpEmojiSettingsSupports | Session | Ensures correct display of emojis in WordPress. |
| cookielyes-consent | 1 year | Remembers your consent choices via CookieYes. |
| rc::a | Never expires | Set by Google reCAPTCHA to protect against bots and spam. |
| rc::c | Session | Set by reCAPTCHA to detect and filter bots during your session. |
B. Analytics Cookies (With Your Consent)
These cookies collect usage data to help us improve the site.
| Cookie | Duration | Description |
|---|---|---|
| CLID | 1 year | Microsoft Clarity – tracks visitor behavior (pages viewed, events). |
| _clck | 1 year | Clarity – retains the user ID and preferences for later analysis. |
| _pk_id.* | 1 year, 1 month | Matomo – uniquely identifies a visitor. |
| _pk_ses.* | 1 hour | Matomo – tracks a single session for usage analysis. |
| _clsk | 1 day | Clarity – groups multiple page views into one session. |
| SM | Session | Clarity – synchronizes the MUID across Microsoft domains. |
| MR | 7 days | Bing Analytics – collects traffic data. |
C. Performance Cookies (With Your Consent)
These cookies measure key performance metrics to optimize the site.
| Cookie | Duration | Description |
|---|---|---|
| SRM_B | 1 year, 24 days | Microsoft Advertising – unique ID used to measure performance. |
D. Advertising / Targeting Cookies (With Your Consent)
These cookies track your browsing habits to deliver relevant ads and measure their effectiveness.
| Cookie | Duration | Description |
|---|---|---|
| MUID | 1 year, 24 days | Bing – uniquely identifies a browser for ads and analytics. |
| ANONCHK | 10 minutes | Bing – verifies ad clicks and supports ad personalization. |
E. Unclassified Cookies (With Your Consent)
These cookies are still being evaluated and have not yet been categorized.
| Cookie | Duration | Description |
|---|---|---|
| mtm_consent_removed | 1 year, 1 month, 4 days | No description available. |
